Rankin gets his teeth into dental hygiene photo campaign for children

Nearly half of British children have a crisis of confidence when it comes to the appearance of their teeth, but Aquafresh is looking to change that – with the help of Rankin.

The renowned photographer teamed up with the dental health brand to create a series of photos that show primary school children showing off their unique smiles for the camera – proudly showing off their gapped, wobbly and jagged teeth front and center.

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